SEO Marketing in 2013 ( SEO has changed so much in such a short amount of time.)

10 Best SEO Tools for Keyword Research

SEO stands for Search Engine Optimization.

SEO has changed so much in such a short amount of time.

Search marketers are increasingly being encouraged to focus less on building lispannks, and more on creating engaging content people want to share with others. The game has no doubt been mixed, shaken, and stirred, but many elements remain the same, including the powerful influence of keywords.

Something tells us that no matter what happens on the search front, keywords will always play an integral role in SEO strategies. We have identified the top 10 tools to help you find those that offer the most value to your efforts.

1 ) Ubersuggest:
         This is a handy tool that aims to help you track down the right keywords. What makes Ubersuggest stand out is its ability to pull suggestions from traditional search engines, as well as discovery engines within news, e-commerce, and video sites. Available at absolutely new cost, this tool is almost too good to be true.

2)   SpyFu:
         A big part of keyword research is seeing what your competitors are up to. SpyFu helps you do exactly that by allowing you to monitor the keywords other sites in your niche are using, while also tracking those to use on your own destinations. This tool is available on a subscription basis.

3)   Wordtracker:
         Wordtracker is the go-to tool for many SEO marketers. This one is more like a toolkit because it offers a variety of features designed to target keywords, and help with other areas of optimization as well. A subscription to Wordtracker will cost you a couple hundred dollars a month, but if you’re trying to optimize PPC programs or other marketing campaigns, you may find it to be a great value.

4)   HitTail:
         HitTail is specially made for pinpointing the best long tail keywords. What’s interesting about this tool is that it provides suggestions based on your site’s existing traffic. HitTail is available in four different paid plans, but you can test it out with a free trial. Think you know the keywords you should be incorporating in your content? Think again. Web searchers tend to be very unpredictable, and in this game, making the wrong assumptions can cost you dearly. Before you optimize, strap up with a few tools that will enable you to make the best selections. You won’t regret it.

5)   Google Keyword Tool:
         Google Keyword Tool is a user-friendly tool that brings simplicity to the keyword research process. Simply enter a word, phrase, or website URL, and it serves up a list of similar suggestions along with how often that particular term is searched for. This tool is completely free to use.

6)   SEOBook Keyword List Generator:
          Among other products, SEOBook offers a nifty tool that generates a list of keywords and phrases. You input the data, and it serves up a list of suggestions relevant to your entry. This tool is free, but it is only available as a Firefox plugin and calls for you to create an account with SEOBook.

7)   Keyword Discovery:
          Keyword Discovery helps you discover the best keywords by pulling data from the top search engines across the globe. The ability to view historical trends, effectiveness, and bid values on PPC campaigns translates to rich data that allows you to make informed decisions. Similar to Wordtracker, Keyword Discovery is a premium tool that might set you back a bit, but makes up for it with undeniable value.

8)   Bing Keyword Research Tool:
          Google may be the largest search engine, but it isn’t the only one. Bing Keyword Research Tool focuses solely on organic search, serving up suggestions based on language, country, or region for personalized results. This tool is free to use when signing up for Bing Webmaster Tools.

9)    Google AdWords Keyword Tool:
          Google AdWords Keyword Tool was made for AdWords campaigns, but can also be used as a suggestion tool for SEO initiatives beyond PPC. With the free version, you enter a term, phrase or URL, and it delivers a list of suggestions complete with traffic data. There is also a paid version that offers more extensive long tail data.

10)   Micro Niche Finder:
          Micro Niche Finder helps you choose the best keywords for your website and the niche you operate in. It identifies keywords that have a high level of competition with a red marking, and those that are more likely your speed in green. This tool is available on software licenses at varying prices.